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Competitiveness in SMEs
Roberto MUNNIA - Entrepreneur and business process development expert argues that SMEs should base their strategies more on intangibles, networks and information technology.
Against the increase of the economic reality complexity characterized by interactions always increasing, I recognize the importance of new economy as an extreme critical factor in the growth of an organization. Moreover, I consider that this factor must be analysed in depth to appoint a sustainable and winning competitive strategy which allows to management to increase the company’s presence on the market using the nets, the knowledge and the informatics. Read on in the pdf...
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